do we carry out?
We complete special projects based on a client’s research
Making complex information understandable and engaging: presentation of research findings for different target audiences
We use visual and interactive communication tools to attract a new audience or retain an established one, as well as to draw attention to the client’s findings
Creating entertaining visuals while maintaining a professional tone to enable even laypersons to understand the investigation’s implications
We add an additional dimension and value (practical and financial) to the research (for B2B investigations)
Engagement and discussion about the topic beyond the report. Generating interest and clicks
when are our
You’re planning or have completed an investigation for experts or the general public and the following points apply to your research:
It touches upon complex and sensitive issues that demand people’s attention and it needs help to reach an audience
It was conducted for a client and warrants additional presentational value
It is addressed to the widest possible audience, media, etc
We work with the content, not with the form. Our main goal is to represent the meaning in the best way possible
We study the assignment
We help refine the key message the client wants to communicate to their audience. This might involve creating a specific call to action or fleshing out the visual style.
For example, to show the corporate culture from the inside, so that those who are close to the values of the company will apply
We process information
We analyze and rework the original information in order to keep only that which communicates the ideas we established with the client in the first step.
We look at the assignment with fresh eyes, not like in-house marketing specialists
We arrange the narrative logic in such a way that customers read the ideas correctly and retain them in their minds in the right order
The solutions we offer depend on the audience: for a B2B SaaS we show them success stories involving the use of the product, whereas with a B2C product we appeal to their emotions and the benefits of using the service, focusing more on the brand than on conversion.
Formalising the project
We make the project seamless, visually appealing and memorable. Our design approach takes corporate identity and branding fully into account. The resulting website is coded to work seamlessly across all devices and browsers.
We also consider where the project will be accessed (viewing channels, scenarios and analytics) and consult the client on dissemination
As a result, you get a new dimension to the presentational aspect of the research in the form of clear and informative material
More than 350 projects in 12 years of experience in communication design